Email Marketing Bible Skill

Skill by

ara.so

— Marketing Skills collection.

This skill transforms Claude into an email marketing expert with access to 68,000 words of research, 908 sources, 4,798 insights from 44 expert contributors, and 19 industry-specific playbooks. Built by George Hartley (founder of SmartrMail, 28,000 customers).

What This Skill Provides

The Email Marketing Bible is a comprehensive knowledge base covering:

Strategy & Automation

Welcome series, abandoned cart, post-purchase, win-back, sunset flows

Deliverability

SPF, DKIM, DMARC, BIMI, sender reputation, IP warming, spam filters

Copywriting

Subject lines, preview text, body copy, CTAs using proven frameworks (PAS, AIDA, BAB)

Segmentation

RFM scoring, engagement tiers, zero-party data, waterfall segmentation

Compliance

GDPR, CAN-SPAM, CASL, CCPA, Australian Spam Act

Industry Playbooks

19 vertical-specific strategies (Ecommerce, SaaS, Newsletter, Agency, etc.)

Platform Selection

Honest comparisons of Klaviyo, Mailchimp, Kit, beehiiv, Sendlane

Design Best Practices

57 curated email designs with technical implementation notes Show more Installs 562 Repository aradotso/market…g-skills GitHub Stars 2 First Seen May 18, 2026 Security Audits Gen Agent Trust Hub Pass Socket Pass Snyk Pass