marketing-automation

仓库: supercent-io/skills-template
安装量: 3.2K
排名: #692

安装

npx skills add https://github.com/supercent-io/skills-template --skill marketing-automation
Marketing Skills Collection
A collection of 23 sub-skills for marketing deliverables. Generates repeatable, high-quality outputs across CRO, copywriting, SEO, analytics, and growth.
When to use this skill
Marketing Deliverables Needed
CRO, copy, SEO, analytics, growth outputs
Repeatable High-Quality Outputs
Generate assets tuned to a single KPI
Business Goal → Skill Mapping
Convert goals to specific marketing sub-skills 23 Sub-Skills Overview CRO (Conversion Rate Optimization) Sub-Skill Description page-cro Landing page conversion rate optimization signup-flow Signup flow optimization onboarding Onboarding experience improvement form-optimization Form optimization (fields, UX) paywall Paywall/pricing page optimization Copywriting Sub-Skill Description copywriting Ad/marketing copy writing copy-editing Improve existing copy email-sequence Email sequence design social-content Social media content SEO Sub-Skill Description seo-audit SEO audit and improvements programmatic-seo Programmatic SEO pages comparison-page Comparison page writing schema-markup Structured data markup Ads & Analytics Sub-Skill Description analytics-tracking Analytics tracking setup paid-ads Paid ads strategy/copy ab-test A/B test design Strategy & Growth Sub-Skill Description launch-strategy Product launch strategy pricing-strategy Pricing strategy retention Retention improvement strategy churn-analysis Churn analysis growth-experiments Growth experiment design referral-program Referral program design content-strategy Content strategy Instructions Step 1: Define Objective and Constraints marketing_brief : objective : [ single KPI - conversion rate , CTR , activation ] target_audience : segment : [ customer segment ] pain_points : [ key pain points ] terminology : [ terms they use ] channel : [ LP , email , social , SEO , ads ] format : [ format ] offer : value_prop : [ value proposition ] positioning : [ positioning ] proof_points : [ proof points ] Step 2: Select the Sub-Skill Select the appropriate sub-skill for the situation:

When CRO is needed

→ page-cro, signup-flow, onboarding, form-optimization, paywall

When copy is needed

→ copywriting, copy-editing, email-sequence, social-content

When SEO is needed

→ seo-audit, programmatic-seo, comparison-page, schema-markup

When ads/analytics are needed

→ analytics-tracking, paid-ads, ab-test

When strategy/growth is needed

→ launch-strategy, pricing-strategy, retention, churn-analysis, growth-experiments Step 3: Build the Prompt Build structured prompt:

Marketing Asset Request

Product Context

**
Product
**

[product name]

**
Category
**

[category]

**
Stage
**
[stage - early, growth, mature]

Audience

**
Segment
**

[target segment]

**
Pain Points
**

[1-3 pain points]

**
Current State
**
[solution they currently use]

Offer

**
Value Prop
**

[core value proposition]

**
Differentiator
**

[differentiation point]

**
Proof
**
[trust elements - numbers, clients, awards]

Constraints

**
Tone
**

[tone - professional, casual, bold]

**
Brand Voice
**

[brand voice guide]

**
Do NOT
**
[things to avoid]

Output Format

[desired format - table, checklist, bullets] Step 4: Generate and Validate

Generate

claude task "generate marketing asset with sub-skill name"

Validation checklist

- [ ] KPI alignment - [ ] Target audience fit - [ ] Brand voice consistency - [ ] Actionability Step 5: Handoff + Measurement

Implementation Checklist

[ ] Asset publishing

[ ] Tracking event setup

[ ] Success threshold definition

Tracking Events | Event | Description | Success Threshold | |

|

|

| | page_view | Page view | baseline | | cta_click | CTA click | +20% vs control | | signup_complete | Signup complete | +15% vs control |

A/B Test Proposals 1. [ Hypothesis 1 ] : [variant] vs [control] 2. [ Hypothesis 2 ] : [variant] vs [control] Examples Example 1: Landing Page CRO Prompt : Optimize the landing page for higher signup conversion. Audience: indie founders building side projects. Offer: AI co-pilot for product launches. Output: prioritized CRO changes + A/B tests. Expected output : CRO checklist prioritized by impact/effort 3 A/B test hypotheses with expected lift Hero + CTA copy suggestions (3 variants each) Example 2: Email Sequence Prompt : Create a 5-email welcome sequence for a B2B SaaS. Audience: ops managers at 50-500 employee companies. Goal: drive first workflow setup within 7 days. Expected output :

Welcome Sequence

Email 1: Welcome (Day 0)

**
Subject
**

Welcome to [Product] - Let's get started

**
Goal
**

Account confirmation + quick win

**
CTA
**
Complete profile

Email 2: Value Demo (Day 1)

**
Subject
**

See what [Product] can do in 2 minutes

**
Goal
**

Feature awareness

**
CTA
**
Watch demo video

Email 3: First Workflow (Day 3)

**
Subject
**

Create your first workflow (step-by-step)

**
Goal
**

Activation milestone

**
CTA
**
Create workflow

Email 4: Use Case (Day 5)

**
Subject
**

How [Customer] saved 10 hours/week

**
Goal
**

Social proof + inspiration

**
CTA
**
Try this template

Email 5: Check-in (Day 7)

**
Subject
**

Need help getting started?

**
Goal
**

Rescue non-activated users

**
CTA
**
Book a call / Reply for help

Metrics | Email | Open Rate Target | CTR Target | |

|

|

|
|
Email 1
|
60%+
|
30%+
|
|
Email 2
|
45%+
|
15%+
|
|
Email 3
|
40%+
|
20%+
|
|
Email 4
|
35%+
|
12%+
|
|
Email 5
|
40%+
|
15%+
|
Example 3: Programmatic SEO
Prompt
:
Create a programmatic SEO template for comparison pages.
Target: "[Tool A] vs [Tool B]" searches.
Include: H1, meta description, comparison table, CTA.
Expected output
:
Page template with placeholders
Schema markup (JSON-LD)
Internal linking strategy
Content guidelines per section
Best practices
One KPI per deliverable
Avoid mixed objectives
Audience specificity
Use segment-specific needs and terminology
Instrument measurement
Set up tracking before launch
Iterate with data
Treat outputs as hypotheses
Common pitfalls
Mixed Objectives
Multiple goals in one asset
Missing Audience Context
Unclear who it's for
No Tracking/Validation Plan
Unable to measure impact
Troubleshooting
Issue: Output is generic
Cause
Vague product/audience information
Solution
Provide positioning, competitors, proof points
Issue: Output conflicts with brand voice
Cause
No tone/voice constraints
Solution
Provide brand do/don't list and sample copy
Issue: Can't measure impact
Cause
Tracking events not defined
Solution
Define events and success thresholds in advance Output format

Marketing Asset Report

Brief Summary

**
Sub-Skill Used
**

[sub-skill]

**
Objective
**

[KPI]

**
Audience
**
[segment]

Deliverable [generated asset]

Implementation Checklist

[ ] Asset ready

[ ] Tracking configured

[ ] Success criteria defined

A/B Test Plan | Test | Hypothesis | Metric | Expected Lift | |

|

|

|

|
|
Test A
|
[hypothesis]
|
[metric]
|
[%]
|
Multi-Agent Workflow
Validation & Retrospectives
Round 1 (Orchestrator)
Coverage of 23 sub-skills across 5 categories
Round 2 (Analyst)
KPI alignment, prompt structure review
Round 3 (Executor)
Output format, actionability check
Agent Roles
Agent
Role
Claude
Brief composition, asset generation
Gemini
Competitor research, trend analysis
Codex
Tracking code generation, automation
Metadata
Version
Current Version
1.0.0
Last Updated
2026-01-21
Compatible Platforms
Claude, ChatGPT, Gemini, Codex
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