seo-plan

Strategic SEO Planning Process 1. Discovery Business type, target audience, competitors, goals Current site assessment (if exists) Budget and timeline constraints Key performance indicators (KPIs) 2. Competitive Analysis Identify top 5 competitors Analyze their content strategy, schema usage, technical setup Identify keyword gaps and content opportunities Assess their E-E-A-T signals Estimate their domain authority 3. Architecture Design Load industry template from assets/ directory Design URL hierarchy and content pillars Plan internal linking strategy Sitemap structure with quality gates applied Information architecture for user journeys 4. Content Strategy Content gaps vs competitors Page types and estimated counts Blog/resource topics and publishing cadence E-E-A-T building plan (author bios, credentials, experience signals) Content calendar with priorities 5. Technical Foundation Hosting and performance requirements Schema markup plan per page type Core Web Vitals baseline targets AI search readiness requirements Mobile-first considerations 6. Implementation Roadmap (4 phases) Phase 1 — Foundation (weeks 1-4) Technical setup and infrastructure Core pages (home, about, contact, main services) Essential schema implementation Analytics and tracking setup Phase 2 — Expansion (weeks 5-12) Content creation for primary pages Blog launch with initial posts Internal linking structure Local SEO setup (if applicable) Phase 3 — Scale (weeks 13-24) Advanced content development Link building and outreach GEO optimization Performance optimization Phase 4 — Authority (months 7-12) Thought leadership content PR and media mentions Advanced schema implementation Continuous optimization Industry Templates Load from assets/ directory: saas.md — SaaS/software companies local-service.md — Local service businesses ecommerce.md — E-commerce stores publisher.md — Content publishers/media agency.md — Agencies and consultancies generic.md — General business template Output Deliverables SEO-STRATEGY.md — Complete strategic plan COMPETITOR-ANALYSIS.md — Competitive insights CONTENT-CALENDAR.md — Content roadmap IMPLEMENTATION-ROADMAP.md — Phased action plan SITE-STRUCTURE.md — URL hierarchy and architecture KPI Targets Metric Baseline 3 Month 6 Month 12 Month Organic Traffic ... ... ... ... Keyword Rankings ... ... ... ... Domain Authority ... ... ... ... Indexed Pages ... ... ... ... Core Web Vitals ... ... ... ... Success Criteria Clear, measurable goals per phase Resource requirements defined Dependencies identified Risk mitigation strategies DataForSEO Integration (Optional) If DataForSEO MCP tools are available, use dataforseo_labs_google_competitors_domain and dataforseo_labs_google_domain_intersection for real competitive intelligence, dataforseo_labs_bulk_traffic_estimation for traffic estimates, kw_data_google_ads_search_volume and dataforseo_labs_bulk_keyword_difficulty for keyword research, and business_data_business_listings_search for local business data.