Amazon Category Research Guided workflow for finding profitable Amazon book categories with low competition. Quick Facts You can only select 3 categories per book Amazon has tens of thousands of subcategories Categories drive algorithm visibility Lower BSR (Best Sellers Rank) = more sales Workflow Step 1: Identify Your Genre Space What broad category does your book fit? Fiction Nonfiction Romance Self-help Mystery/Thriller Business Sci-Fi/Fantasy Religion/Spirituality Literary Fiction Health/Fitness Children's/YA Biography Step 2: Research Subcategories Go to Amazon Best Sellers and drill down: Click your main category Keep drilling into subcategories until you find a niche Example: Fiction > Fantasy > Short Stories > Coming of Age Step 3: Analyze #1 and #100 For your target subcategory:
1 Bestseller:
Find the book's product page Scroll to "Product Details" Note the BSR (Best Sellers Rank) Plug into Kindlepreneur Calculator
100 Bestseller:
Repeat the process Compare daily sales estimates Step 4: Interpret Results Signal Meaning
1 has high sales, #100 has decent sales
Healthy category with room
1 has high sales, #100 has very low sales
Top-heavy, hard to break in Both have low sales Small market, easy to rank but limited upside Large gap between #1 and #100 Competition concentrated at top Step 5: Competitor Analysis For top 10 books in your target category, note: Price point Number of reviews Cover design style Keywords in title/subtitle Page count Output Template
Category Research: [Book Title]
Target Categories (pick 3) 1. [Category path] - BSR range: X-Y, Est. daily sales: X-Y 2. [Category path] - BSR range: X-Y, Est. daily sales: X-Y 3. [Category path] - BSR range: X-Y, Est. daily sales: X-Y
Competition Analysis
Avg price: $X
Avg reviews: X
Cover style: [description]
Common keywords: [list]
Recommendation [Which 3 categories to select and why] Tools Free: Kindlepreneur Calculator Paid: Publisher Rocket ($199), BookBeam ($29+/mo)