Guides media kit and press page content, structure, and accessibility for journalists. Media kits provide self-service brand assets; consistent presentation builds trust (companies with strong guidelines are 20% more valuable).
Distinct from press-coverage-page-generator
Media kit = assets for journalists; press coverage = aggregation of third-party mentions for visitor trust.
When invoking
On
first use
, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On
subsequent use
or when the user asks to skip, go directly to the main output.
Initial Assessment
Check for product marketing context first:
If
.claude/product-marketing-context.md
or
.cursor/product-marketing-context.md
exists, read it for company story, metrics, key messages, and Section 12 (Visual Identity).
Brand guidelines document (typography, colors, logo usage)
Key statistics (customers, growth, metrics)
Regularly updated:
Recent press releases
Product photos and video clips
Link to press coverage page (or "As Seen In" section) for media mentions
Contact for press inquiries
Note
Press coverage (third-party mentions) is often a separate page or section. See
press-coverage-page-generator
for aggregating "As Seen In" / "In the News" content.
Logo Assets (per Alignify-style media kit)
Asset
Format
Use
Main logo
PNG, SVG; light and dark bg
Primary branding
Icon
PNG; light and dark bg
Favicon, social, compact use
Brand pattern
PNG
Visual identity element
Brand guidelines
PDF or PNG
Typography, colors, usage rules
Usage Guidelines
Allowed
Media coverage, blog posts, social sharing, product comparisons, educational use. Assets free to download without additional authorization.
Requirements
Maintain logo proportions and colors; ensure adequate white space; do not use in contexts that harm brand. For commercial or special use, contact for authorization.